UIC Winter Show | Exhibition Design
Winter 2025
Posters, Promo Animations, Wayfinding,
Buttons, Postcards
Materials + Production
Vellum paper
Pearlescent paper
Silver Paper
Thunder Laser Nova
Large Format Printer
Risograph
Team
David Santana
Jacob Romero
Pearl Lomax
Phoebe MillesSoftwares
Illustrator
InDesign
AfterEffects
LightRoom
This project focuses on the development of a visual identity for the 2025 UIC Winter Show exhibition.
Using analog, hands-on processes, we explored natural frost patterns, winter textures, and the interaction of light with frozen surfaces. These material experiments informed the visual language of the identity, translating the fragile and intricate qualities of frost into graphic form. The final identity balances crisp, icy elements with a sense of warmth, resulting in a cozy winter aesthetic that captures the quiet atmosphere and subtle beauty of the season.
The scale of our deliverables
10 large-format posters, printed and installed
2 animations formatted for both social media and widescreen display
20 wayfinding displays, printed and installed
250 buttons, printed and produced individually by hand
250 postcards, printed and displayed as a take-home piece
Number of attendees: 200
Promo Animations
Wayfinding
Button Designs
Postcards
Process